FEATURED ON CBS THIS MORNING AND CNBC’S SQUAWK BOX
Chris Payne and Rob Barnett are two formerly obese economists who met while working at Bloomberg. They faced the same obstacles to healthy living that so many others face today: long hours, endless stress, constant eating out, and snacking out of boredom. When they finally decided to do something about it, they lost weight by applying what they know best—economics—to their waistlines.
The Economists’ Diet outlines a straightforward, sustainable path for changing your eating habits. By combining economic principles, real-world data, and their own personal experiences, this guide teaches you how to control your impulses to overeat and learn how to approach food in a healthier way. Payne and Barnett provide simple solutions that you can use to achieve lasting results, without extreme dieting or giving up your favorite foods. By applying economic concepts, such as supply and demand, budgeting, and abundance, The Economists’ Diet is a unique and effective way to lose weight—and successfully keep it off.
Contrary to conventional wisdom, we believe that weighing yourself every day is essential to losing weight and keeping it off. It enables a dieter to directly connect his or her eating behavior with the number on the scale. Eat too many slices of pizza and you will, we promise, see a couple of extra pounds on the scale the following morning. We also promise that as you adjust down the quantity of food you are eating, you’ll be hugely motivated to press on with your diet by the lower number you see on your scale.
Knowing your daily weight and having it in your mind also acts as a priming mechanism against temptation. However motivated dieters are in the morning, often hunger pangs get the better of them later in the day. Knowing your weight sends a powerful reminder to stick to your guns and not reach for the candy bar or overeat at lunch. It has exactly the same effect that being reminded of your bank balance has just before deciding whether to splurge on a new TV you don’t really need.
via MarketWatch: Overeaters and Overspenders Have This One Thing In Common
Like most people you’ve probably started a diet, but were not intentional enough on tracking progress toward your weight loss goal. And somewhere along the way you lose interest due to your lack of progress. By measuring your weight daily, you’ll maintain motivation and see the feedback you need to keep on track toward your weight loss goal.
I offer a spreadsheet to track your daily weight loss as part of my Action Diet Plan.
The Action Diet spreadsheet draws your weight loss journey as a sloped line on your personalized chart. Weigh yourself every day and watch your progress as a new dot on the graph. If your dot is below the trend line, you’re on track! If your dot is above the line, you’re at risk of missing your goal. The spreadsheet tells you each day what action is necessary to reach your weight loss target.
The spreadsheet is available via the Research Offers page.
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